January 16, 2012

Oyster Card Wallets Get Around London in Style

Filed under: oyster card wallets — Tags: , , — admin @ 2:06 pm

Oyster Card Wallets

Getting around London on the public transport may not be your idea of fun, but you can still make the experience better by getting hold of personalised Oyster Card wallets.

The Oyster Card may look the same for everyone, but your wallet can be as different as you want it to be.

There are loads of great reasons to personalise yours, and here are a few of them.

Be Unique

It can be a very anonymous experience travelling through London during the rush hour, but you can help to portray your unique personality through the card wallet that you choose.

Advertise Your Brand

You get your wallet out a number of times to travel around the city, so why not turn it into a unique branding opportunity?

If you run a company in London then you may want to sort out Oyster Card wallets for all your staff members with your own company branding on them. You should always take advantage of opportunities to spread your brand message, and this is a unique way to do so.

Protection from Damage

There are also practical reasons to get yourself a personalised wallet for your Oyster Card. If you don’t want it to get scratched and damaged then a wallet can help to keep it in better condition for longer, meaning you won’t have to get a new one due to damage.

Harder to Lose

A wallet that is original and different from all the others may make the job of losing it a lot harder. That is great if you happen to be one of those people who seems to lose things all the time. Make sure you card is easier to find by getting a wallet which is brightly coloured or has an original design.

Great Present Idea

If you don’t know what to buy someone as a present then it can be a great idea to get them a personalised Oyster Card wallet.

You could choose one which is designed in a way that will be more enjoyable for them to use, perhaps one which depicts their favourite sport or hobby.

Whatever you choose, it makes for an original present which will be appreciated.

Get A Personalised Wallet Today

If you want to stand out and be different whilst travelling around London then there are many great reasons for you to sort out your own personalised Oyster Card wallets. So what are you waiting for? Get your own wallet today!

January 4, 2012

Tax Disc Holders, Effective Promotional Items

Filed under: tax disk holders — Tags: , , — admin @ 11:22 am

Tax disc holders have been needed on vehicles in the UK since 1920. A tax excise duty has been payable in the UK for all roadworthy vehicles used on the roads since 1889, but it was not until 1920 that proof of payment of the tax was required through prominently displaying the small, circular document in a tax disc holder. The tax disc has to be displayed on the left-hand side of the windscreen of a car, or other four-wheeled vehicle, but in a suitable folder that is safely attached to the bodywork if it is a two-wheeled vehicle.

Tax disc holders used to be solid metal affairs with a glass front that was rigidly attached to the inside of a car in such a way that they could be seen clearly from the outside. These days they are much more interesting, though still perfectly functional. They are usually made from flexible plastic material, PVC or polypropylene, and they come in just about any colour imaginable. They can also come in a variety of textures and finishes, such as a leather-look, for example.

These items are often used by garages, usually agents for a particular model of car, as a means of promoting their services. Often the garage or company name is prominently displayed on the back of the tax disc holder with contact information as well. This is usually a telephone number, but increasingly it is also an email address and also the web address of the garage website. The printed part of a tax disc holder can be in full colour litho, silkscreen, foil blocking or digital. It can say anything you like for a truly customised holder.

In fact, it is quite common to see tax disc holders promoting football teams, or entertainers. They may incorporate a No Smoking symbol, or some other message that the driver of the vehicle is aligned with and believes in. This could be a political message, an environmental message, or simply something humerous and funny. Some tax disc holders can even double as air fresheners with a circular cannister of air freshener located on the back of the holder.

It is the law in the UK that you must display a tax disc, or proof of payment of the vehicle tax excise duty. This has meant that a side industry has emerged that produces suitable and legal tax disc holders. The ones that can be personalised and customised are particularly popular with garages and other businesses.

December 12, 2011

A4 Folders: Presentation Done the Right Way

Filed under: a4 folders — Tags: , , — admin @ 10:15 am

A4 folders are also known as presentation folders, which can also be found in different sizes, such as A5 and A6, but the A4 size is still the most common and popular. A4 folders are used in a number of situations, from board meetings where the folder is simply a convenient way to organise a series of A4 documents, to conferences and networking events where the folder can also serve to advertise and promote a company name or logo through custom printing on the folder cover.

Presentation folders are usually made from hard board covered in PVC or polypropylene. They can be created in practically any colour, or combination of colours, and they can also be produced in a variety of textures. For example, a black or dark brown A4 folder with a leather-look textured finish has always been very popular. Translucent and transparent coverings are also popular, and can be available with various textured finishes and in any colour as well

With an increased interest and focus on environmentally friendly products, more and more manufacturers of A4 folders are producing their ranges in recycled PVC or polypropylene. Plastics are not known to be particularly friendly to the environment, but recycling already produced plastics is one effective way of overcoming objections and lowering any negative effects there may be. It means that with all the millions of presentation folders constantly being produced, many of them, once they reach the end of their useful life, are being reused in ways that lessens the burden on the planet’s natural resources.

Most A4 folders are personalised through printing techniques. A number of printing methods can be used on folders, including full colour litho, foil blocking, silkscreen and digital. Each one has its strong points and may be better suited for a particular situation over the others. This is something that a company wishing to purchase personalised A4 folders should inquire about to be aware of the various options. Almost any kind of complicated artwork or specialised printing can be done on request, and in fact, the more unusual your A4 folder is, the more likely it will get noticed.

A4 folders are a common sight at annual conferences, trade fairs and all kinds of networking events. They are a convenient way to carry promotional materials, A4 printed documents and the like. The colour of the folder and logo or printed company name prominently displayed on the folder can serve as a visual signal to others who may be interested in what the folder contains, or at least, what the person holding the A4 folder has to say.

November 14, 2011

Make Sure You Make the Right Impression with Branded Stationery

Filed under: branded stationery — Tags: , , — admin @ 9:51 am

There are many ways to take advantage of simple office stationery. Branded stationery including items such as ring binders, presentation folders, A4 folders and desktop calendars can be very effective and can help to improve your company image and brand recognition. Here are some of the main advantages of using branded stationery.

Improve Company Image

Branded stationery looks good, there is no doubt about it. It is often the little things which really make a difference, and when customers or clients visit your office and see that you have your own branded stationery, it gives you a professional appearance and improves your image.

Image is so important for any company, and branded stationery such as customised ring binders and A4 folders that have been designed and created to a high quality is one of the simplest things that you can do to give your company a professional image without having to spend a fortune.

Marketing Opportunities

Whether on your presentation folders, free calendars that you give away to customers or free clipboards that you give to your clients at industry fairs, you should not miss out on the excellent marketing potential of branded stationery.

However you use your stationery, you can get your marketing message out further by branding it. This does not just include your brand image and contact details, but adverts as well. You may decide to create a call to action right on your stationery. Always think outside of the box when it comes to marketing because there are some great benefits to be had.

Spread Your Brand Message Further

You never know where branded stationery like A4 folders and ring binders will end up. If you give it away to your customers then it could travel far and wide, and if that happens then you can spread your message to places which you would not have been able to reach using standard techniques, especially if the stationery is of a high standard. This will help to get your corporate message even further and is a technique well worth considering.

Take Advantage of Branded Stationery

There are so many advantages of having corporate branded stationery. You can use it to improve your image, make use of marketing opportunities and spread your brand message further. What’s more, it is very simple to get your own branded stationery created, and the effects can be very noticeable in a short time period.

 

November 2, 2011

3 Great Ways to Increase Brand Recognition

Filed under: binders — Tags: , , — admin @ 4:39 pm

Brand recognition is very important, especially for businesses operating in very competitive industries. Brand recognition is important for increasing trust with customers, generating repeat business and cementing your place in your industry amongst other things. It is therefore important that you use every trick in the book to make sure you increase your company’s own brand recognition.

Here are three useful techniques which are commonly employed by companies hoping to increase their brand recognition.

1. Branded Stationery

This is one of the simplest and most effective ways to increase brand recognition, and it is often the first place for any company to start. Presentation folders, ring binders, clipboards, desktop calendars and A4 folders are all items of stationery which can easily be personalised with the branding of your company.

This means that when clients visit your office or when you hold a stall at industry fairs, you will have many opportunities to improve your branding. This is especially true if you give away freebies as these will travel far and take your corporate message even further.

2. Social Media

This is a more recent way to improve brand recognition, and although it can be very successful you have to make sure you go about it in the right way. Social media marketing is all about communication, so talking to your customers in a way that is helpful and providing them with advice and information is essential.

The viral nature of social media means you can spread the message very quickly, and if you prove to be useful or interesting then you may find that you can vastly improve your brand image and increase brand recognition.

3. Information Products

Physical information products such as white papers are also an excellent way to improve your brand image. By providing information, advice or a solution to a problem, you will be undertaking a very effective branding and marketing exercise.

However, you should always ensure that the presentation of the information product is effective. Your aim is to increase the chances that people will keep hold of your products on their bookshelves instead of throwing them away. For this reason, it is important to ensure that the customised ring binders, A4 folders or other presentation folders that you use are of a high quality.

To get even more out of your information products, make sure that you also make use of effective corporate branding by personalising any presentation folders that you use.

Don’t Miss Opportunities to Increase Brand Recognition

Brand recognition is hugely important for any business, so make sure you use every opportunity you get, whether through social media, information products or through branded stationery such as ring binders, A4 folders, clipboards and desktop calendars. Over time your brand recognition will increase and this can have a very positive effect on your business.

 

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