Although the standard role for ring binders is to hold documents, their uses can go far beyond this. Ring binders can be a great opportunity for helping you to stand out from the crowd, providing opportunities for developing your brand identity and marketing your business. Here are three ways to make your ring binders stand out more.
Have you ever thought about making your ring binders do more? Every office makes use of ring binders, but they don’t just have to perform the standard function of storing documents. Instead, you can get a lot more from your ring binders when you make them stand out from the crowd.
Here are three things that you can do to your ring binders to get more from them and make them stand out:
1. Choose Different Materials
There are many materials available for you when you design customised ring binders. PVC, polypropylene and paper over board are three of the most common, and all of these have their advantages:
• PVC is affordable, flexible, protects documents well and is very versatile.
• Paper over board ring binders are environmentally friendly, offer a wide range of print options, and are very flexible
• Polypropylene is a tough material which is heat resistant, lightweight and you can also recycle it
By choosing your material carefully you can make your customised ring binders look and feel different and make sure they make more of an impression.
2. Use a Unique Design
The design of your ring binders is the simplest way to make them different from all the other binders and help them to stand out. When you use a company specialising in bespoke presentation materials to create your ring binders, you can take advantage of a number of design techniques, including:
• Spot UV varnish
• Debossing
• Metallic foils
• Nickel plating
• Clear frosting
• Laminating
• Silkscreen printing
• Litho printing
By using these techniques you get an unlimited range of designs, so get in contact with a company which can provide such options and ask them what they can do for you.
3. Create Intriguing Copy
Use the space on your customised ring binders to write something interesting, such as a marketing message or something humorous or eye catching. If you add some copy that catches the attention and position this on the front or the back of your ring binders then you can really help them to stand out more.
Don’t waste this space. Make it interesting and something different from the norm. Of course, what you write will depend upon how you are going to use your ring binders, but if customers or clients are likely to come into contact with your binders then get creative and use some good marketing copy to make further use of them.
Get More From Your Ring Binders
Make sure that you get more from your ring binders by making them stand out from the crowd. By personalising them by using a good design, the right material and effective copy you can get a lot more use out of them and really help your binders to stand out from the crowd so that you present the right image of your company.
